Contextual Advertising

Brief us on any theme. We'll match you to every article about it.

Travel. Home renovation. Summer fashion. Tell us the ideas and trends you want to own, and our AI finds every piece of editorial that covers them across our entire publisher network in real time.

Send us a brief See how it works

Trendii ad unit

Trendii ad unit

Trendii ad unit

There are three ways it can look,
depending on your goals.

Dynamic creative

One campaign.
Creative rebuilt for every article.

Matching your brand to the moment has never been easier. Our AI reads every article, works out what it's about, then builds your creative to match, pulling the right message and the right products from your feed for that exact page.

An article about street food in Asia gets your Asia offer. An article about Milan Fashion Week gets your Europe offer. Same brand, same campaign, creative assembled per page in real time.

✓

One set of assets, endless variations

✓

Message and products matched to the page

✓

No extra work once your feed is connected

Flight Centre matched to a Santorini and Amalfi travel article

Flight Centre matched to a Thai restaurants article

Flight Centre matched to a Cannes red carpet article

One Flight Centre campaign. Every ad matched contextually to each story.

Why contextual works

Readers engage when ads match
what they're actually reading.

The research is consistent. Ads that reflect the content around them get noticed, remembered and acted on. Ads that ignore it get tuned out.

Contextual Advertising puts you in the right place. Automatically.

75%

of consumers say ads feel better when matched to the content they're reading.

2.2x

higher engagement for contextually relevant ads vs. standard display.

The Value of Premium, PA Consulting x The Trade Desk Intelligence, Australia 2026 · IAS x Tobii Eye-Tracking Study

Get started

Ready to show up in
the right context?

Tell us a theme, concept or brief and we'll show you exactly how we'd match it across our network.

Book a demo

Brief us on any theme. We'll match you to every article about it.

There are three ways it can look,
depending on your goals.

One campaign.
Creative rebuilt for every article.

Readers engage when ads match
what they're actually reading.

Ready to show up in
the right context?

Contextual discovery and commerce

Explore

Help

Brief us on any theme. We'll match you to every article about it.

There are three ways it can look, depending on your goals.

One campaign.Creative rebuilt for every article.

Readers engage when ads match what they're actually reading.

Ready to show up inthe right context?

Contextual discovery and commerce

Explore

Help

There are three ways it can look,
depending on your goals.

One campaign.
Creative rebuilt for every article.

Readers engage when ads match
what they're actually reading.

Ready to show up in
the right context?